Feeling stuck with Segment? Say 👋 to RudderStack.
Warehouse Native CDP
Run a flexible, secure, end-to-end customer data platform
on your warehouse with RudderStack
Innovative brands use RudderStack to build their warehouse native CDP
The warehouse native advantage
Built to deliver on your data strategy
From real-time data activation across every tool, to advanced projects like churn prediction and personalization, RudderStack's integrated, end-to-end platform is built to deliver on every stage of your data strategy.
Lower total cost of ownership
Unlock the value of your warehouse, deprecate inflexible SaaS, and spend engineering resources on projects that deliver value - not integration and maintenance work.
Powerful, flexible tooling
Transform and activate events in real-time for endless flexibility and scalability. RudderStack built the tools your data team needs to deliver the results your business depends on.
Security and compliance out-of-the-box
RudderStack does not store your data, giving you full control and transparency in your own warehouse. Use Transformations for secure and compliant data from source to destination.
When it came down to deciding the right solution, there wasn’t a question. We chose RudderStack as the foundation for our warehouse native customer data platform to enable data-driven personalized engagement online.
Chris Frye, Director of Digital Architecture, Crate & Barrel
Turn customer data into action
RudderStack supports every stage of your data's journey to activation,
empowering your team to deliver value and build trust in data
RudderStack's Warehouse Native CDP
Deliver value at every stage of the data activation lifecycle. With RudderStack, you get the benefits of an integrated, end-to-end platform and the security and control of your own data warehouse.
Collect and integrate trustworthy, real-time customer data
Deliver reliable, real-time data from all sources to your warehouse, data lake, and business tools with RudderStack Event Stream and Cloud Extract ETL.
Unify every customer data point to create a true customer 360
Accelerate time-to-value by automating identity resolution and building complete customer profiles in your warehouse with RudderStack Profiles.
Activate real-time data and complete profiles across every tool and team
Trigger marketing engagement, real-time analytics, and consistent first-party data across tools with Event Stream. Personalize experiences, reduce churn, and boost customer LTV with Reverse ETL.
Increase ROI from your warehouse
Your warehouse is an investment. Turn your warehouse or data lake into
your CDP and single source of truth with RudderStack
“RudderStack’s warehouse-first approach gives us the best of both worlds. We have the event data streams that we can activate in real-time. We also send the event data to Snowflake and join it with data from different CRM services to create a richer customer profile that we can then send downstream via Reverse-ETL.”
Brett Trani, Director of Data and Analytics
Joybird / La-Z-Boy
Deliver value across the business
Data leaders choose RudderStack to drive business growth through advanced use cases
Built-in security and compliance
We do not store your data, giving you complete
ownership, control and transparencyEnterprise-ready security features like SSO,
SSH tunneling, permissions and management,
and audit logsIndustry-standard compliance with SOC2,HIPAA,
and GDPR and transformations to protect data at the source